Bobby’s Burgers by Bobby Flay Sizzles National Burger Month with Bold Expansion and an Unbeatable Franchise Opportunity

National Burger Month is in full swing, and there’s no better brand to celebrate with than Bobby’s Burgers by Bobby Flay. This May, we’re turning up the heat with a bold expansion strategy, major media buzz, and a can’t-miss franchise opportunity for experienced multi-unit restaurant operators ready to join a brand that’s Flay-vorful, fast-growing, and built to scale.

Here’s What’s Cooking

We’re Expanding in Arizona!

Bobby’s Burgers by Bobby Flay is continuing our expansion across Arizona by building on the success of our Phoenix Sky Harbor International Airport restaurant. We’re bringing our signature burgers made from exclusive chef Bobby Flay recipes, made-to-order sides, and spoon-bending milkshakes to even more fans in the Grand Canyon State, with new locations coming soon to Maricopa County -– marking another major milestone in our national growth strategy.

But this isn’t just big news for Arizona, it’s a signal to restaurant operators everywhere. Our crave-worthy brand is resonating with both consumers and franchisees. With a scalable, streamlined franchise model, Bobby’s Burgers is primed for multi-unit growth, and we’re just getting started.

We’re Front and Center in Food & Beverage Magazine

To top it all off, Bobby’s Burgers graced the cover of Food & Beverage Magazine this month. The feature dives deep into what makes Bobby’s Burgers a standout in a crowded space: a chef-driven menu, an elevated fast-casual experience, and an unstoppable momentum powering our growth. It’s all part of our mission to bring the Unbeatable Burger Experience to communities across the country. 

The exclusive editorial also highlights Bobby Flay’s role within the brand, — personally spearheading all menu innovation, R&D, and the overall culinary vision. Backed by a world-class leadership team, it’s clear why experienced franchisees are lining up to get on board.

Why Franchise with Flay?

These aren’t just nice headlines. They’re proof that Bobby’s Burgers is a brand with serious momentum, a clear vision, and long-term growth potential. Here’s why experienced multi-unit operators are choosing to grow with us:

Chef-Curated, Craveable Menu: Every item is curated by Chef Bobby Flay and built to deliver bold, memorable flavor in a fast, scalable format.

Smart Footprints: Flexible build-outs that complement any non-traditional space from food courts to sporting arenas, casinos, and to traditional restaurant footprints in neighborhoods and lifestyle centers. .

Simplified Operations: Our streamlined kitchen and front-of-house model is easy to run, staff, and scale.

Brand Power: Bobby Flay’s name on the sign turns heads and drives traffic quickly.

Growth Potential: With prime markets ready for expansion and a proven franchise model, Bobby’s Burgers is built for aggressive growth.

Whether you’re a seasoned restaurant operator or a multi-unit restaurant franchisee looking for your next big win, Bobby’s Burgers offers a rare opportunity to grow with a brand that brings both heat and heart.

Ready to get in on the Unbeatable Burger Experience?

Now is the perfect time to take the next step. Connect with our team to explore how you can bring Bobby’s Burgers to your market and Franchise with Flay.

Want to Dig In Deeper?

Check out the full stories featured in the press:

👉 Bobby’s Burgers Expands Arizona Footprint – Franchising.com 👉 Read the May Issue – Food and Beverage Magazine