At Bobby’s Burgers by Bobby Flay, we’ve mastered the art of creating bold flavors in flexible spaces. Our build-out options — known as Flay’s Flexible Footprints — are designed to adapt to any environment, making it possible for franchisees to bring Bobby Flay’s unbeatable burgers, savory sides and spoon-bending shakes to life.
Whether you’re working with a non-traditional venue or a brick-and-mortar restaurant, our build-outs allow franchisees to adapt the Unbeatable Burger Experience to almost any space, market and audience. Let’s explore how each footprint was designed by restaurant operators, for restaurant operators.
Non-Traditional
This footprint brings Chef Flay’s flavor to some of the most prestigious and iconic venues in North America, including Yankee Stadium, Phoenix Sky Harbor International Airport and premier casinos like Harrah’s Las Vegas, Paris Las Vegas and Caesars Palace. Designed for versatility, our non-traditional spaces are perfect for transportation-based venues, military bases, college campuses and more. Offering two efficient formats: a compact 800 sq. ft. with shared services, or a self-contained 1,200+ sq. ft. layout, these two Flexible Footprints thrive in high-traffic, space-limited environments.
The Specs:
• ~800 sq. ft. (with shared production kitchen) or 1,200+ sq. ft. self-contained
• Highly scalable & high thru-put design
Inline / End Cap
The Bobby’s Burgers by Bobby Flay restaurant in Charlotte, North Carolina serves as the flagship example of our inline and end cap footprint. Located within the premier Towers at SouthPark office building, the neighborhood flagship features our test kitchen, state-of-the-art training center and a spacious design that creates a vibrant hub for community members and tenants alike. Ideal for shopping and lifestyle centers, our inline and end cap builds focus on high-volume service during peak operating hours, creating the perfect layout for capturing large, on-the-go audiences in bustling environments. Who doesn’t love a burger by Bobby Flay during their lunch break or shopping spree?
The Specs:
• ~1,600-2,000 sq. ft
• 2nd gen renovations & outdoor patio options
Freestanding
The Bobby’s Burgers freestanding footprint takes Flay-vors to the next level with a standalone design, offering a spacious layout with ample room for seating, a full-service kitchen and an inviting atmosphere, delivering the full Bobby’s Burgers experience. This footprint creates the perfect destination for families, foodies and larger groups. Designed for high-traffic areas, displaying a strong street-side presence and the capacity to handle high-volume service.
The Specs:
• ~ 2,400 – 3,200 sq. ft.
• Drive-thru options available
Every Bobby’s Burgers footprint is thoughtfully designed to maximize opportunity while staying true to Bobby Flay’s vision to serve an Unbeatable Burger Experience. From high-impact, non-traditional designs to a spacious freestanding restaurant, our Flexible Footprints offer Chef Bobby Flay’s signature creations to any location where customers crave exceptional flavor.
