The Art of Flay-vor: Where Passion Meets Precision

When Bobby Flay launched Bobby’s Burgers, he wasn’t just opening another fast-casual concept – he was reimagining the traditional burger through the lens of a chef. Bold flavors, approachable classics and a steady lineup of crave-worthy Limited Time Offerings (LTOs) to keep the menu fresh, exciting and distinctly Bobby. Innovation as the Signature Ingredient In […]
Bobby Flay’s Bacon Crunchburger® Steals the Spotlight on The Today Show – and Signals Big Things for Franchise Growth

When Bobby Flay showcases a burger on national television, it goes beyond a cooking segment – it becomes part of the broader food conversation. Last week on The Today Show with Jenna & Friends, Bobby showcased his signature BaconCrunchburger®, a toasted Brioche Bun with a Certified Angus Beef® burger grilled medium with crispy bacon, melty […]
“Franchisees Want What Works — And Bobby’s Works.”

A Mid-Year Franchising Check-In with Patrick Cunningham, Chief Development Officer, Bobby’s Burgers by Bobby Flay At the halfway point of 2025, franchise leaders are reassessing strategies, expanding portfolios and keeping a close eye on scalable, high-performing brands. It’s been a big year for franchising and an even bigger one for Bobby’s Burgers by Bobby Flay. […]
Bobby’s Burgers by Bobby Flay Sizzles National Burger Month with Bold Expansion and an Unbeatable Franchise Opportunity

National Burger Month is in full swing, and there’s no better brand to celebrate with than Bobby’s Burgers by Bobby Flay. This May, we’re turning up the heat with a bold expansion strategy, major media buzz, and a can’t-miss franchise opportunity for experienced multi-unit restaurant operators ready to join a brand that’s Flay-vorful, fast-growing, and […]
Bobby’s Burgers by Bobby Flay: The 400 Sq. Ft. Engine Driving Restaurant Efficiency

In the fast-paced world of restaurant operations, efficiency is everything. From optimizing workflows to reducing waste, every detail of a kitchen’s design can make or break its success. At Bobby’s Burgers by Bobby Flay, we’ve taken efficiency to the next level with our innovative 400-square-foot engine, a compact, high-performance kitchen footprint designed to maximize space, […]
Bobby’s Burgers by Bobby Flay: The Unbeatable Franchise Opportunity for Multi-Unit Owners

When it comes to burgers, Bobby Flay doesn’t just cook—he innovates. Bobby’s Burgers by Bobby Flay takes the classic American burger and elevates it with a chef-driven approach, delivering bold flavors, premium ingredients and creative combinations that redefine the fast-casual dining experience. Commitment to culinary excellence makes Bobby’s Burgers an unparalleled opportunity for multi-unit franchise […]
Bobby’s Burgers by Bobby Flay is Now Open in Orem – Here’s What Locals Are Loving

Bobby’s Burgers by Bobby Flay has officially made its mark in Orem, UT, and we couldn’t be more excited about the warm welcome from the community! Since opening at University Place Mall in December, we’ve been serving up bold flavors, chef-driven quality and the kind of Unbeatable Burger Experience that keeps people coming back for […]
Flay’s Flexible Footprints: Bobby’s Burgers by Bobby Flay Build-Outs

At Bobby’s Burgers by Bobby Flay, we’ve mastered the art of creating bold flavors in flexible spaces. Our build-out options — known as Flay’s Flexible Footprints — are designed to adapt to any environment, making it possible for franchisees to bring Bobby Flay’s unbeatable burgers, savory sides and spoon-bending shakes to life. Whether you’re working […]
Bobby’s Burgers by Bobby Flay Opens Flagship Location

Bobby’s Burgers by Bobby Flay just opened its first neighborhood location in the SouthPark neighborhood of Charlotte, North Carolina and the grand opening was nothing short of a culinary extravaganza. If you’re a Charlotte resident looking for a truly unbeatable burger experience, you’re in luck. Bobby’s Burgers was founded by world-renowned Chef Bobby Flay and his […]
Bobby’s Burgers by Bobby Flay Recognized in Flavor & The Menu’s 2024 Best of Flavor Issue

It’s our pleasure to announce that Bobby’s Burgers by Bobby Flay has been featured in Flavor & The Menu’s annual “Best of Flavor” 2024 issue! We are honored to receive this esteemed award by Flavor & The Menu as it is a tribute to our long-standing fan-favorite item crafted by Chef Bobby Flay – The […]